Our Vision

Uniting Canadian manufacturing, innovation, and talent to build our first true car company, and help lay the foundation for Canada's own technology and EV infrastructure.

Vehicles Built for Canadian Life

Our first mission is simple: create vehicles that Canadians actually want to drive. Rugged enough for our roads, practical enough for our daily lives, and designed specifically for our climate and conditions.

No compromises. Just honest engineering that works for how Canadians actually live and drive.

Who Are We

We're just ordinary people with big ideas. Grizzly believes that Canada deserves its own car company — one that puts OUR needs, OUR workers, and OUR people first.

As a new venture, we're still expanding our core and founding team — actively seeking passionate Canadians who want to be part of building something from the ground up. We can't do this alone. This dream becomes reality only through collaboration with engineers, manufacturers, suppliers, investors, and believers from across Canada.

The Grizzly Autos Team

Founding Team

Laurence J. Lam

Laurence is the visionary behind Grizzly Autos. With a background in computational physics research at the University of Cambridge, and early experience as a co-founder of a legaltech startup, Laurence is now applying his analytical training and startup experience to building in the EV space. Laurence founded Grizzly Autos with a bold vision to redefine what an electric vehicle can be, centred on core principles of modularity, durability, and transparency in manufacturing. By designing vehicles that are built to last, easy to repair, and truly suited for Canadian climates, he aims to empower owners with sustainable, practical transportation that stands the test of time and challenges the status quo.

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Paul Simmonds

Paul is a highly experienced senior level executive with almost 5 decades of experience in the automotive industry. Results focused with International exposure and extensive experience with start-up operations, he helped establish the Canadian offices of automotive firms such as Mitsubishi and Hyundai. He has deep expertise in project management, logistics and government relations, as well as executive board experience, serving on the boards of Mitsubishi Canada and Global Automakers of Canada (GAC).

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Paul Deutschman
of Deutschman Design

Celebrated and respected Canadian car designer and engineer, Paul Deutschman and his work have appeared on the cover of dozens of car magazines. With a resume including the Porsche Spexter, Campagna T-Rex, Cambli Armored Vehicles, and a plethora of Callaway high performance vehicles, some that have raced at Le Mans, among others, Paul brings his visionary touch to direct the future of Canadian automotive at Grizzly Autos.

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Founding Member (Stealth)

He brings almost 4 decades of global operations leadership, having served as General Manager at multiple Magna and Multimatic plants across North America and Europe. With deep, hands-on expertise in every aspect of automotive manufacturing, from stamping and welding to paint, assembly, and final integration, he has overseen the production of virtually every part of a vehicle. He is known for driving operational excellence, building high-performing teams, and maintaining an impeccable safety record throughout his career.

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Beyond Vehicles: Building Canada's Energy Future

While our first focus is building great vehicles, our vision extends much further. We see an opportunity to help build the infrastructure and capabilities that will power Canada's entire electric transition — creating lasting value for our economy and independence for our future.

Energy Infrastructure

Partnering with public and private sectors to expand charging networks and energy solutions across Canada.

Battery Technology Leadership

Developing Canadian battery production capabilities using our abundant natural resources and research expertise.

Sustainable Independence

Reducing dependence on foreign supply chains while building a cleaner, more resilient Canadian economy.

Join the Movement

This vision requires Canadians who believe in building something lasting and meaningful. Whether you're an engineer, investor, supplier, or simply someone who believes Canada deserves its own car company — there's a place for you in this journey.

Get Involved